Live DEMO available with real-time data!
Retail Store People Counter for Privacy-First Footfall Analytics

Retail Store People Counter for Privacy-First Footfall Analytics

  • Camera-free, GDPR-ready
  • Plug-and-play
  • Built-in mobile data
  • API-ready for POS and ERP
  • Bi-directional entry and exit detection
  • Cloud-based dashboard for multi-store retail chains

▶ Try Live DEMO ✉ Get a Quote

What Makes Retail People Counting So Valuable

  • Camera-Free

    Deliver privacy-first footfall analytics with a camera-free solution built for modern retail environments.

  • ERP / API integration

    Turn visitor data into business intelligence by connecting your people counter to ERP and API-driven workflows.

  • Plug-and-Play Setup

    Go from installation to live data quickly with a fast, low-friction setup designed for easy retail deployment.

  • Cloud dashboard

    Monitor store traffic, performance trends, and operational insights in real time from one centralized cloud platform.

How Retail Stores Improve Performance with a Retail Store People Counter

  • Staffing & Peak-Hour Optimization with a Retail Store People Counter

    Turn busy hours into better sales. Real-time footfall data shows exactly when traffic peaks, so you can schedule staff smarter, cut wait times, and keep the in-store experience smooth when it matters most.

    Read more 

  • Campaign Impact & Promotion ROI for Retail Stores

    See what really drives shoppers in-store. A retail store people counter tracks customer flow around displays, aisles, and promo zones, helping you measure campaign impact, improve product placement, and boost marketing ROI.

    Read more 

  • Conversion Clarity Through Traffic + Sales Data Correlation

    A retail store people counter shows more than foot traffic. When combined with sales data, it reveals true conversion and store performance—so you can optimize operations, improve selling, and drive more revenue.

    Read more 

How the Retail Store People Counter Works

  • Install

    Mount the device at the ceiling or entryway and get started with fast, plug-and-play deployment.

  • Connect

    Use built-in mobile data or connect through Wi-Fi for quick and flexible setup.

  • Count

    Track bidirectional entry and exit, group visits, and staff exclusion in real time.

  • Analyse

    Use dashboards, scheduled reports, CSV exports, and alerts to monitor store performance.

  • Integrate

    Send people counting data into ERP, BI, and API-driven workflows for deeper analysis.

More Advantages of WELLPOINT People Counters

  • Camera-Free, No Personal Data

    Accurate laser-based people counting with no cameras, no personal images, and no personal data captured.

  • Built-in mobile data + Wi-Fi optional

    Use built-in mobile data or connect through Wi-Fi for fast, flexible deployment across retail locations.

  • ERP / API integration

    Connect traffic data to your business systems with ease.

  • GDPR-Ready Analytics

    Access compliant traffic insights designed for retail use.

  • Plug-and-Play Setup

    Install quickly with minimal setup and training required.

  • European Support & Fast Service

    Responsive support and reliable servicing when you need it.

Retail Store Operation Scenarios

See how retailers use traffic data to improve staffing, measure promotion impact, reduce queue pressure, and understand storefront performance.

  • Peak-Hour Staffing Decisions

    Based on real-time traffic insights, store teams can adjust staffing during busy periods and keep checkout flow running efficiently.

  • Promo / Display A/B Measurement

    Compare traffic lift by time window to see which promotions, placements, and displays generate stronger shopper engagement.

  • Queue Pressure / Checkout Flow

    Use traffic patterns and queue pressure signals to improve staff allocation and reduce waiting times at peak hours.

  • Storefront Capture

    Measure passers-by versus entrants to understand storefront performance and identify opportunities to improve capture rate.

People Counter Business Impact on Retail Store

Revenue Increase Sales Revenue
0
Turn footfall data into higher in-store revenue
Conversion Visitor-to-Customer Conversion
0
Measure how many visitors actually make a purchase
Traffic Peak Hours Identified
0
Spot the busiest trading hours every day
Footfall Daily Footfall Insights
0
Track store visits and trend patterns in real time
Operations Staffing Efficiency Gain
0
Schedule teams better based on real customer flow

Integration, API & IT-Ready Deployment

Export traffic data, connect to your existing systems, and deploy with confidence using secure, privacy-first architecture.

  • CSV & API Access

    Export people counting data through CSV files or API access for reporting, analysis, and operational decision-making.

  • POS / ERP / BI Integration

    Send traffic and footfall insights into your POS, ERP, and BI tools to connect store activity with business performance.

  • Counts, Not Personal Data

    Only aggregated counts and operational traffic data leave the device — not personal images or customer-identifiable data.

  • Secure Architecture

    Designed for privacy-first, reliable data handling.

  • Simple Networking

    Built-in mobile data or straightforward network connection.

  • API Included

    Ready for integration into modern retail systems.

Retail Store People Counter for Traffic Analytics & Conversion Insights

1 4

Retail Store People Counter Performance Upgrade – Limited Offer

Upgrade Your Retail Analytics with a 3-Month Subscription and Receive 1 Device Free

Complete the form below to apply for this exclusive offer.

Retail Store People Counter & Footfall Analytics: Frequently Asked Questions

Is a Retail Store People Counter GDPR compliant, and what data is captured?

Yes. Our Retail Store People Counter is built with a privacy-first, camera-free design and is presented as GDPR-compliant. It captures operational traffic data such as entries and exits, customer flow, group counting, peak-hour patterns, dwell-time reporting, and staff exclusion for more accurate store analytics, without relying on personal images.

How fast is installation, and do I need technicians?

Installation is designed to be fast and simple. The Retail Store People Counter is described as plug-and-play, with minimal setup and training required, so most retailers can get started quickly without a complex technical rollout. The site’s FAQ also states that no special wiring or technical knowledge is required.

Does the Retail Store People Counter work without store Wi-Fi?

Yes. Wellpoint lists wireless connectivity for deployment, and its plan comparison states that all plans include a built-in mobile data connection. That means your Retail Store People Counter can continue syncing data even if you do not want to depend on store Wi-Fi.

Can I export Retail Store People Counter data into my BI or ERP systems?

Yes. Wellpoint states that its analytics are exportable through CSV and API access, and that the platform can connect with POS and ERP systems. In the plan comparison, CSV export is listed on PLUS and PRO, while ERP integration is listed on PRO, so the exact integration options depend on the plan you choose.

What happens after I request a quote?

After you submit your request, the Wellpoint team reviews your inquiry and gets back to you as soon as possible to discuss your needs, recommended setup, and next steps. From there, you can evaluate the right Retail Store People Counter plan for your store, chain, or retail environment.

Compare People Counter Plans

People Counter and Visitor Analytics plan comparator

All plans include privacy-first, camera-free ToF array counting and a built-in mobile data connection. Choose the retention and integrations that fit your operations.

Features
LITE

LITE

Essential analytics

Choose LITE
Most Popular PLUS

PLUS

More history & exports

Choose PLUS
PRO

PRO

Unlimited & ERP integration

Choose PRO
Data Retention (history)
1 Month
1 Year
Unlimited
Mobile data connection
Included
Included
Included
Counting Type
Bidirectional
Bidirectional
Bidirectional
Device Data Sync
Every 1 Hour
Every 5 Minutes
Every 5 Minutes
Download Data to CSV
No
Yes
Yes
ERP System Integration
No
No
Yes
Sensor Type
TOF Array
TOF Array
TOF Array
LITE

LITE

Essential analytics

Choose LITE
Data Retention1 Month
Mobile dataIncluded
CountingBidirectional
Device Data SyncEvery 1 Hour
CSV No
ERP No
Sensor TOF Array
Most Popular PLUS

PLUS

More history & exports

Choose PLUS
Data Retention1 Year
Mobile dataIncluded
CountingBidirectional
Device Data SyncEvery 5 Minutes
CSV Yes
ERP No
Sensor TOF Array
PRO

PRO

Unlimited & ERP integration

Choose PRO
Data RetentionUnlimited
Mobile dataIncluded
CountingBidirectional
Device Data SyncEvery 5 Minutes
CSV Yes
ERP Yes
Sensor TOF Array

Retail Store People Counter Case Study

1 3